I want the user to browse through the results and find something, different kinds of paper holders, different models, different utilizations.
Not the same model in 20 colors.
I also want the user to see in the search, that a model provides variations, sizes, edges, can be customized etc. I want the user to have a good experience in the search. I want the user to be able to make an educated decision, and to be aware of the options available. The more the better.
The search is currently not in a good state, i often find unrelated things and i am missing out on the stuff i am looking for. But this is a different topic.