The impact is debatable.
I believe your initial reaction here was that these people selling were acting irrationally and silly? (Paraphrasing, I hope that is accurate, I don’t want to misrepresent what you’ve stated.) If so, consider that it also just makes sense to sell if it just doesn’t meet your requirements anymore because the former owner tampered with your property. It doesn’t need to be a protest sale for it to be a rational action.
It’s frustrating to see people say they don’t care because a modification of their property does not impact them. This definitely impacts others. Had this been an announcement that they were discontinuing their cloud service, and there was a big public scandal over that, I would at least back those people up and say that BL should not change the terms of the sale for those people either.
Publicly supporting those who had their product altered unilaterally is the least I could do, so when people say “who cares until it impacts me”, it feels a little like an unnecessary stab in the back. And I certainly wouldn’t say “haha too bad, you agreed to the terms” to the cloud users if this happened… it’s just not helpful. (I’m not saying you did that here, but others have.)