I guess it depends on how you interpret it. From how I read it, the intent was that they didn’t want any kind of language used that would be used to make people give extra engagement to a model or profile that is outside the norm. You can read the full announcement below in its totality to see that It doesn’t specifically highlight that it’s only targeting Bambu/MakerWorld IP.
Announcement Summary
Dear MakerWorld Community,
Based on our review and assessment, we have found that some models or profiles uploaded on our platform contain misleading vocabulary and misleading images, which violate our usage policies and guidelines. We value user opinions and feedback and are committed to maintaining a fair, accurate, and trustworthy platform.
To solve this problem, we request that you modify the model content or profile content within 5 days, and delete or replace words and images that contain misleading content.
Please note that if you do not make modifications within the stipulated time, we will remove the violating model or profile after 5 days.
Model or profile contains misleading content:
1、Fast: Words like “fast,” “quick,” “instant,” etc., may mislead users into believing that the model or profile has a faster printing speed.
2、Comparative: Terms like “better,” “faster,” “more economical,” etc., can lead to user confusion and unfair competition.
3、Guarantee: Words such as “guaranteed,” “assured,” “certified,” etc., may mislead users into thinking that the model or profile provides unconditional guarantees or certifications.
4、Superlative: Expressions like “best,” “top,” “number one,” etc., may mislead users into believing that the model or profile is the best or most superior.
5、Privilege: Terms like “exclusive,” “privileged,” “limited,” etc., can mislead users into thinking that the model or profile has special rights or benefits.
6、Misleading descriptions: Words like “official,” “official account,” “verified,” etc., can mislead users into thinking that the account, model, or profile is associated with an official or certified entity.
7、Misleading logos: For example, using official logos like “bambu,” “bambu lab,” “bambu recommend,” etc, without proper authorization can mislead users and create false trust.
8、Other characters: For example, using misleading uppercase letters, emojis, or other characters.
We highly value your feedback and your dedication to the MakerWorld community. If you have any additional concerns or suggestions about this update or any other aspect of our platform, please don’t hesitate to contact us. We’re here to listen and continuously enhance the MakerWorld experience for all our users.
Best regards,
The MakerWorld Team
In a stricter sense, these people are violating the user agreement by trying to manipulate downloads by making people believe it’s only there for a limited time.
We have reasonable grounds to believe that you have caused or encouraged inaccurate measurements of genuine user engagement with the Services, such as by paying people or providing incentives to increase a user content’s views, likes, ratings, or to increase subscribers, downloads, otherwise manipulate metrics in any manner; We have reasonable grounds to believe that you have caused or encouraged inaccurate measurements of genuine user engagement with the Services, such as by paying people or providing incentives to increase a user content’s views, likes, ratings, or to increase subscribers, downloads, otherwise manipulate metrics in any manner;